Marketing

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Why Webinars Are a Must-Have in Your Marketing Strategy

Webinars are one of the most effective tools for growing your business in a real, human way. In this article, you’ll learn how to choose the perfect topic, attract the right audience, and follow up to turn viewers into clients. These three strategies will help you build trust, share your message, and boost your business—all from behind your laptop.

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Get Savvy Expert Advice | Stock Market Impacts My Small Business | Be Bold Get Savvy | Women's Business Resource Community | segment your email list

How to Build and Segment Your Email List Effectively

Struggling to make your emails more effective? Learn how to build and segment your email list with care, clarity, and confidence. In this article, we explore three practical strategies for growing your list with intention, organizing it with purpose, and measuring your results for long-term success. These easy-to-implement tips will help you send smarter emails and connect more deeply with your audience.

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Get Savvy Expert Advice | Challenges Small Business | Be Bold Get Savvy | Women's Business Resource Community | email campaigns

5 Types of Email Campaigns Every Business Should Run

Email campaigns are one of the most effective ways to connect with your audience and grow your business. In this article, you’ll learn how welcome, promotional, and re-engagement campaigns each serve a unique purpose. Discover how to set them up, when to send them, and how they build trust and increase sales. These three types of email strategies will help you stay consistent, get results, and keep your audience engaged all year long.

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