Marketing

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How to Use Market Research to Uncover New Business Opportunities

Are you looking for ways to uncover new business opportunities? Market research is an invaluable tool that can help you gain insights into customer needs and preferences, identify potential markets, and better assess the competition. With market research, you can make smarter decisions about where to focus your resources and how to position your products or services.

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How to Craft a Comprehensive Marketing Plan

Creating a comprehensive marketing plan for your small business is critical to success. It should include research and analysis of the target market, product positioning, pricing strategy, distribution channels, and more. It also needs to include a timeline for implementation and a budget for each activity. With a well-defined marketing plan, you can ensure that your business reaches its goals.

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